Open a portal to a whole new world with LG’s B3 77” OLED 4K Smart TV. Featuring a SELF-LIT OLED display, pixels reach their brightest, most brilliant potential for a truly immersive experience. Enjoy perfect contrast and 100% colour accuracy whatever you choose to watch. Not only that, but Dolby Vision also offers realistic pictures and Dolby Atmos delivers spatial audio, so scenes come to life. Coming with the webOS 23 smart platform, the OLED77B36LA has access to Freeview Play, Netflix, Disney+ and much more all at your fingertips.